José Manuel García-Vallejo Urquiza

Coordinate and approve all the visuals in the POP for Nestlé Ice Cream with the design studios.

Coordinate logistics, shipping and execution of all the POP Materials in the different channels that we are into.

Develop and invent new forms of communication to the consumer and the shopper under the ice cream category.

Find new ways to advertise Nestlé Ice Cream in the POP.

Help and support in the Trade Marketing area.